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May 09

At Flickmo.net my goal was to create a demo of a user relevant dynamic shopping experience by pulling in as much user info as possible, then correlating that with other more predictable trends (i.e. weather, similar internal customers,  …etc). Read More »

May 09

As writing functional specifications are an important aspect of a program managers role, I decided to write a simple spec on the development of a peanut butter and jelly sandwich (it was also a requirement for an interview I had a while back :) Read More »

May 09

While still much effort is placed on capturing user behavior then forming models and forecasts to gain user insight, Read More »

May 09

Mobile surveys could capture insights from new and influential demographic groups, and may be catchy as they give users something to do when waiting, or perhaps offline, that will result in a reward (cash or virtual).

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May 09

Presenting choices of images to a user is simple, creating a baseline for what that selection really means is more difficult. Screening/ characterizing users with preliminary or embedded personality tests through image selections will help clients sort through the noise to gain clear insights.

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May 07

Surveys can be incorporated into many different media types, where relevent virtual rewards can exist. They could be placed in social networking sites like Myspace and Facebook through games such as mobsters, sorority life (to gain experience),

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